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Alone in internet marketing

I like being alone and spending quality time with myself. I enjoy getting a thai massage and a green tea facial and even treating myself to a decadent chocolate cake at the local dessert shoppe. I also enjoy being curled up on a sofa sipping a glass of red wine and being totally captivated by the latest best selling novel. But I’m not talking about being alone in that sense, I’m talking about being alone in your online ventures.


Well that’s exactly what I’ve been feeling these last couple of weeks. Don’t get me wrong I thoroughly enjoy my own company and find myself easy to get along with but lately I’ve been feeling burnt out because there is just so many things to do even after I had written my last post about planning, there are days that I just feel worn out.

If you’re like I am then you will work to get a task done no matter how long it takes. I am also very particular when doing things and like things a certain way. I had a problem with this in the corporate world where I always chose to do everything myself because at least if I did it myself then I knew it would get done.

Sound familiar?

Even though I knew it would take me longer I still opted to do it myself. To some people I was perceived as lacking patience but to others I was a go getter. The fact of the matter was that I was doing things that I could have easily delegated and potentially could have helped in teaching a new skill or gained extra practice to the person who actually did the task.

A change in mentality

As I moved up the corporate ladder I knew I couldn’t do everything myself, a lesson I’m realizing again now that I’m in internet marketing. I knew I had to utilize the skills of my staff in order to reach our goals. True there were some that had weaknesses but I utilized their strengths instead, thus resulting in a more productive team.

Another thing I had to have was belief in my staff that they could get the job done. It was only when I changed my mentality that I had a better outlook and attitude which then shifted my team into high gear to eventually reach our goals and succeed.

You see when starting out in the online world not only is there too much information to consume but there is the fact of taking action and where to begin. Should you start a blog first or do affiliate marketing? Should you concentrate on Adwords or Adsense and the list goes on and on. We think that we have to do everything ourselves so we start taking action on one thing and then something else catches our eye so we jump on that as well. We basically do a lot of starting and not finishing.

You are not alone

Like the late and great Michael Jackson said “you are not alone”. Even though you feel alone like I do, you really are not alone because there are a lot of people in the same boat that feel the same way. What we need to understand is that we cannot accomplish anything in life without the help of others. From Walt Disney, an international icon and philanthropist to Michael Jordan, one of the greatest basketball players in the world, they did not achieve their success without the help of others. In fact, they would not have achieved their success if they didn’t have the help of others. It is something that we all know is evident yet something that we fail to utilize especially as we start out online.

A solution

It is said that the greatest resource that we have is our time. To some it may be truer than others because there are those that lack the funds but have the time whereas on the flip side of that there are people that have the money but not the time. Either way leveraging yourself is essential so you can eventually have both.

Obviously the best way to do this would be to outsource. Some people are hesitant about outsourcing or just don’t know where to start. Outsourcing can free up your time tremendously and allow you to do more of the things that you want to do. Are you wasting precious hours doing things that you can outsource others to do? Answering these questions will be the first steps in seeing if outsourcing is for you.

1. If I could outsource I could be _______ times more productive.

2. I currently have _______ amount of projects I’m working on now.

3. I spend _______ hours a day on my online business.

4. In order to replace myself I need _______ more of me.

Of course you are irreplaceable, but we’re talking about your workload here. Fill the questions above with a numerical value. Now look at your answers. If you answered between 0-4 on each question I would say you probably don’t need to outsource but it wouldn’t hurt to. If you answered 5-9 on each question I would think about outsourcing. If you answered double digits on all of them then it is definitely time to outsource!

A couple of surprises

Next week I will be interviewing two experts in the field of outsourcing. One guy has a successful outsourcing company in the Philippines and the other is a highly motivated and passionate internet marketer who makes over $10K a month and he outsources to the Philippines. Who are they? Well you have to stay tuned until next week when they will be revealed. Want to guess? Feel free to leave a comment below (excluding my fellow MWA students who already know).

So don’t be alone so you could be alone. Does that make sense? What I mean is don’t be alone with your online ventures because once you find a good outsourcer you can spend the much needed “me” or alone time that you so rightly deserve!

You’re turn

What about you, are you alone? Please share your thoughts and comments below as well as any questions you may have in regards to outsourcing.

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